About Us
Founded in 1979, MGA Entertainment has built a reputation of creating top consumer brands across a wide variety of consumer product categories, continually providing innovative play patterns that appeal to girls & boys of all ages.
MGA Entertainment, the world’s largest private toy company, has a diversified portfolio of award- winning brands such as L.O.L. Surprise!, Poopsie Slime Surprise, Na! Na! Na! Surprise, BABY born Surprise, Little Tikes, VIRO Rides, Dojo Battle, Num Noms, Project Mc², Zapf Creation and many more of your favorite toys!
Our Mission
To entertain children around the world and become a memorable part of their childhood.
Our values serve as a compass for our actions and describe how we behave in the world.
Our Values
- For us, creative innovations is our way.
- We are passionate about everything we do.
- We are about solutions and "can do" is our belief system.
- When we say it, we do it - we are always accountable.
- We recognize the unlimited potential of employees and power of teamwork. Collaboration is crucial.
- We understand that the consumer decides.